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	<title>Thinktank Media Blog &#187; blogging</title>
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	<link>http://thinktankmedia.com.au/blog</link>
	<description>Latest &#38; Greatest From Melbourne&#039;s Most Forward Thinking Online Agency</description>
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		<title>Top WordPress plugins for 2010</title>
		<link>http://thinktankmedia.com.au/blog/top-wordpress-plugins-for-2010/</link>
		<comments>http://thinktankmedia.com.au/blog/top-wordpress-plugins-for-2010/#comments</comments>
		<pubDate>Tue, 05 Jan 2010 02:09:29 +0000</pubDate>
		<dc:creator>Matt Bannon</dc:creator>
				<category><![CDATA[Blogging for Business]]></category>
		<category><![CDATA[Wordpress]]></category>
		<category><![CDATA[2010]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[plugins]]></category>
		<category><![CDATA[thinktank]]></category>

		<guid isPermaLink="false">http://thinktankmedia.com.au/blog/?p=738</guid>
		<description><![CDATA[It&#8217;s the start of a new year, and what better time to start fresh with a new blog, and put in some of our favourite plugins! In the past 5 and a half years, I’ve installed WordPress more times than I care to remember. Since 2004 it’s been my platform of choice for blogs, and [...]]]></description>
			<content:encoded><![CDATA[<p></p><div class="tweetmeme_button" style="float: left; margin-right: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fthinktankmedia.com.au%2Fblog%2Ftop-wordpress-plugins-for-2010%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fthinktankmedia.com.au%2Fblog%2Ftop-wordpress-plugins-for-2010%2F&amp;source=thinktankmedia&amp;style=normal" height="61" width="50" /><br />
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<p><a href="http://thinktankmedia.com.au/blog/wp-content/uploads/wordpress-logo1.png"><img class="aligncenter size-full wp-image-756" title="wordpress-logo" src="http://thinktankmedia.com.au/blog/wp-content/uploads/wordpress-logo1.png" alt="" width="254" height="239" /></a>It&#8217;s the start of a new year, and what better time to start fresh with a new blog, and put in some of our favourite plugins!</p>
<p>In the past 5 and a half years, I’ve installed <a href="http://wordpress.org/">WordPress</a> more times than I care to remember. Since 2004 it’s been my platform of choice for blogs, and in the past year or so, it’s become perfect for small-scale websites.</p>
<p>A large reason behind this is the plugins. Anyone can whip up a plugin that taps into pretty much any of the built-in features of WordPress, to make an already brilliant platform that little bit better.</p>
<p>Theres a handful of plugins that I couldn’t work without, going from behind-the-scenes of WordPress to sidebar widgets:</p>
<p><span id="more-738"></span><br />
<a name="dc"></a></p>
<h3>WP Dummy Content</h3>
<p>By <a href="http://www.skeevisarts.com/">Zvi Band</a> &#8211; <a href="http://wordpress.org/extend/plugins/wp-dummy-content/">http://wordpress.org/extend/plugins/wp-dummy-content/</a></p>
<div id="attachment_741" class="wp-caption aligncenter" style="width: 300px">
	<a href="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.14.09-PM.png"><img class="size-medium wp-image-741" title="Screen shot 2010-01-05 at 1.14.09 PM" src="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.14.09-PM-300x143.png" alt="Dummy Content" width="300" height="143" /></a>
	<p class="wp-caption-text">WP Dummy Content</p>
</div>
<p>When you’re working on a WordPress theme, the last thing you want to do is spend 20 minutes making a bunch of pages to fill the menu, and enough posts to make your <a href="#pn">page numbers</a> show up. Even then, there’s only so much Lorem Ipsum you can use.</p>
<p>This plugin gives you as many posts/pages/sub pages as you want, with paragraphs, lists, quotes etc. So you can style everything as you need, then just hit the “Delete them all” button when you’re finished!<br />
<a name="plp"></a></p>
<h3>Page Lists Plus</h3>
<p>By <a href="http://www.technokinetics.com/">Tim Holt</a> &#8211; <a href="http://wordpress.org/extend/plugins/page-lists-plus/">http://wordpress.org/extend/plugins/page-lists-plus/</a></p>
<div id="attachment_742" class="wp-caption alignnone" style="width: 249px">
	<a href="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.16.02-PM.png"><img class="size-full wp-image-742 " title="Page Lists Plus" src="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.16.02-PM.png" alt="Page Lists Plus" width="249" height="374" /></a>
	<p class="wp-caption-text">Page Lists Plus</p>
</div>
<p>This plugin is so powerful, it’s hard to sum it up in a couple of paragraphs. In a nutshell, it overrides the <strong>wp_list_pages</strong> function, adding heaps of new features, like</p>
<ul>
<li>Changing the title text of your menu links from the default of the page title</li>
<li>Open certain links in new windows</li>
<li>Redirects (ie. Links to external sites in the header)</li>
<li>Include (my personal favourite, removes pages from the list)</li>
</ul>
<p>There’s also a ton of options for the list as a whole, such as adding span tags around links (perfect for weird background images), adding a ‘home’ link to the start of the list, unlinking the current page, and heaps more.<br />
<a name="tfw"></a></p>
<h3>Twitter For WordPress</h3>
<p>By <a href="http://rick.jinlabs.com/">Ricardo González</a> &#8211; <a href="http://wordpress.org/extend/plugins/twitter-for-wordpress/">http://wordpress.org/extend/plugins/twitter-for-wordpress/</a></p>
<p>Every man and his dog (<a href="http://dogswhotwitter.com/">well, just about</a>) uses Twitter, and with over 200 websites using WordPress, there’s some overlap.</p>
<p>There’s a<a href="http://wordpress.org/extend/plugins/search.php?q=twitter&amp;sort= "> ton of different ways</a> to integrate twitter into your blog, but <em>Twitter for WordPress</em> gets my vote. Automatic @reply recognition, URL hyperlinking and email linking are options, and it can be used as a widget, or by a call to <strong>twitter_list_messages();</strong> in your template code if you want it somewhere different.<br />
I love this plugin so much, I&#8217;ve been working on a <a href="http://wordpress.org/extend/plugins/twitter-lists-for-wordpress/">modified version</a> that supports twitter lists&#8230;</p>
<h3>Widon’t 2.1</h3>
<p>By <a href="http://shauninman.com/">Shaun Inman</a> &#8211; <a href="http://www.shauninman.com/archive/2006/12/05/widont_2_wordpress_plugin">http://www.shauninman.com/archive/2006/12/05/widont_2_wordpress_plugin</a></p>
<p>The effects of this plugin probably go largely unnoticed by a large portion of people, but the few that notice it will love it.</p>
<p>It removes ‘widows’ (a word by itself on a line) from page titles (and any other specified tag), by adding a none-breaking space between the penultimate and last words.<br />
<a name="sfp"></a></p>
<h3>Simple Flickr Photos</h3>
<p>By <a href="http://www.iwasinturkey.com/?utm_source=wp&amp;utm_medium=plgn&amp;utm_campaign=SimpleFlickr">Onur Kocatas</a> &#8211; <a href="http://wordpress.org/extend/plugins/simple-flickr-plugin/">http://wordpress.org/extend/plugins/simple-flickr-plugin/</a></p>
<div id="attachment_743" class="wp-caption alignnone" style="width: 191px">
	<a href="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.17.45-PM.png"><img class="size-full wp-image-743 " title="Simple Flickr Photos" src="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.17.45-PM.png" alt="Simple Flickr Photos" width="191" height="291" /></a>
	<p class="wp-caption-text">Simple Flickr Photos</p>
</div>
<p>This one does exactly what it says on the tin. It’s simple, and it shows Flickr Photos. My only disappointment with this plugin is that you have to know your Flickr user ID (<a href="http://idgettr.com/">idgettr</a> solves that issue though). Aside from that, It’s simple, but has a load of options (user photos, group photos, tagged photos etc). You can see it in action at <a href="http://www.aflpablog.com.au/">the AFLPA Blog</a>.<br />
<a name="pn"></a></p>
<h3>WP-PageNavi</h3>
<p>By <a href="http://wordpress.org/extend/plugins/profile/gamerz">Lester &#8216;GaMerZ&#8217; Chan</a> &#8211; <a href="http://wordpress.org/extend/plugins/wp-pagenavi/">http://wordpress.org/extend/plugins/wp-pagenavi/</a></p>
<div id="attachment_746" class="wp-caption alignnone" style="width: 195px">
	<a href="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.20.43-PM.png"><img class="size-full wp-image-746 " title="WP-PageNavi Before" src="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.20.43-PM.png" alt="WP Default" width="195" height="41" /></a>
	<p class="wp-caption-text">Before</p>
</div>
<div id="attachment_745" class="wp-caption alignnone" style="width: 276px">
	<a href="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.21.14-PM.png"><img class="size-full wp-image-745 " title="WP-PageNavi After" src="http://thinktankmedia.com.au/blog/wp-content/uploads/Screen-shot-2010-01-05-at-1.21.14-PM.png" alt="WP-PageNavi" width="276" height="46" /></a>
	<p class="wp-caption-text">After</p>
</div>
<p>Out of the box, WordPress adds ‘next’ and ‘previous’ links to blog pages. While this is useful, some people want a little more control. That’s where this plugin comes into play. It adds page numbers to your archive pages, and in the case of a lot of themes (such as those from WooThemes), there’s ‘plug-and play’ support for it.</p>
<p>Obviously there are a lot more useful plugins, but these are the main ones that I use with any fresh WP installation.</p>
<p>Which plugins can&#8217;t you live without?</p>
]]></content:encoded>
			<wfw:commentRss>http://thinktankmedia.com.au/blog/top-wordpress-plugins-for-2010/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
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		<item>
		<title>Interesting Web2.0 stats 2009</title>
		<link>http://thinktankmedia.com.au/blog/interesting-web20-stats-2009/</link>
		<comments>http://thinktankmedia.com.au/blog/interesting-web20-stats-2009/#comments</comments>
		<pubDate>Sun, 03 May 2009 07:45:40 +0000</pubDate>
		<dc:creator>Sam Mutimer</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[2009]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[growth]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[opportunity]]></category>
		<category><![CDATA[statistics]]></category>
		<category><![CDATA[stats]]></category>
		<category><![CDATA[web2.0]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.letsrefresh.com.au/blog/?p=351</guid>
		<description><![CDATA[This Web2.0 space is bursting with growth and it&#8217;s only ever increasing. The numbers below highlight to all businesses how much opportunity is out there on the web right now! Stop crying and start working harder in this space! 2009 for small business owners has never been so great!  Hold onto your hats and fasten [...]]]></description>
			<content:encoded><![CDATA[<p></p><div class="tweetmeme_button" style="float: left; margin-right: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fthinktankmedia.com.au%2Fblog%2Finteresting-web20-stats-2009%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fthinktankmedia.com.au%2Fblog%2Finteresting-web20-stats-2009%2F&amp;source=thinktankmedia&amp;style=normal" height="61" width="50" /><br />
			</a>
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<p class="MsoNormal" style="text-align: center; "><a rel="attachment wp-att-355" href="http://thinktankmedia.com.au/blog/interesting-web20-stats-2009/stockxpertcom_id94394_jpg_bc825eb9e9a86aea9b56bde428d58273/"><img class="aligncenter size-full wp-image-355" title="people standing on the world" src="http://thinktankmedia.com.au/blog/wp-content/uploads/stockxpertcom_id94394_jpg_bc825eb9e9a86aea9b56bde428d58273.jpg" alt="people standing on the world" width="454" height="353" /></a></p>
<p class="MsoNormal"><strong>This Web2.0 space is bursting with growth and it&#8217;s only ever increasing.</strong> The numbers below highlight to all businesses how much opportunity is out there on the web right now! Stop crying and start working harder in this space! 2009 for small business owners has never been so great! </p>
<p class="MsoNormal">Hold onto your hats and fasten your seat belts!</p>
<p class="MsoNormal"> </p>
<h1><span style="color: #0000ff;">Internet</span></h1>
<p class="MsoNormal"><strong>1,596,270,108 </strong>people are actively using the internet <a href="http://www.internetworldstats.com/stats.htm">(</a><a href="http://www.internetworldstats.com/stats.htm">Internet Usage and World Population Statistics are for March 31, 2009)</a></p>
<p class="MsoNormal"> </p>
<h1><span style="color: #0000ff;">Google</span></h1>
<p class="MsoNormal"><strong> 1 trillion URL’s</strong> are indexed on Google &#8211;  <a href="http://http://techcrunchies.com/how-many-urls-are-indexed-on-google/">Source </a></p>
<p><strong>Here is how Google grew in terms of number of indexed URLs :</strong></p>
<p><img class="alignleft size-medium wp-image-356" title="Google logo" src="http://www.letsrefresh.com.au/blog/wp-content/uploads/2009/05/1_google_logo-300x211.jpg" alt="Google logo" width="240" height="169" /></p>
<p>1998 : 26,000,000 (26 million web pages)<br />
2000 : 1,000,000,000 (1 Billion web pages)<br />
2008 : 1,000,000,000,000 (1 Trillion web pages)</p>
<p class="MsoNormal"><strong>Google has done</strong> 2 billion searches a day, or about 700 billion a year S<a href="http://www.mathewingram.com/work/2008/09/05/how-many-searches-has-google-done/">ource</a></p>
<p class="MsoNormal"><strong>Top 100 google hot trends</strong> - <a href="http://www.google.com/trends/hottrends">http://www.google.com/trends/hottrends</a></p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<h1><strong><span style="color: #0000ff;">Blogs</span></strong></h1>
<p><strong><span style="color: #0000ff;"><a rel="attachment wp-att-357" href="http://thinktankmedia.com.au/blog/interesting-web20-stats-2009/wordpress_bigger/"><img class="alignleft size-medium wp-image-357" title="wordpress blog" src="http://www.letsrefresh.com.au/blog/wp-content/uploads/2009/05/wordpress_bigger-300x300.jpg" alt="wordpress blog" width="300" height="300" /></a></span></strong></p>
<p class="MsoNormal"><strong>133,000,000</strong> - is the number of blogs Technorati has indexed since 2002</p>
<p class="MsoNormal">A new blog is created every second, totalling <strong>80,000 new blogs every day. </strong></p>
<p class="MsoNormal"><strong>900,000</strong> blog posts are created daily</p>
<p class="MsoNormal">Blogging grew <strong>68%</strong> in 2008</p>
<p class="MsoNormal"><strong>346 million people </strong>worldwide read blogs</p>
<p class="MsoNormal"><strong>77% of active web users</strong> read blogs</p>
<p class="MsoNormal">The average blogger in the US:</p>
<ul type="disc">
<li class="MsoNormal">51% male </li>
<li class="MsoNormal">Aged 35+ (58%)</li>
<li class="MsoNormal">Aged 18-34 (42%)</li>
<li class="MsoNormal">College educated, 74%<a href="http://www.scribd.com/doc/11481779/Social-Media-2008-Statistics"><span style="color: #000000; text-decoration: none;">   </span></a><a href="http://www.scribd.com/doc/11481779/Social-Media-2008-Statistics">Source</a></li>
</ul>
<p class="MsoNormal"> </p>
<h1><strong><span style="color: #0000ff;">Twitter</span></strong></h1>
<p><span style="color: #0000ff;"><span style="color: #000000;"><strong>Number of tweets as of right now!</strong> <img src='http://thinktankmedia.com.au/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  - 1,691,543, 819 - <span style="color: #3366ff;"><strong>(</strong></span></span><a href="http://popacular.com/gigatweet/"><span style="color: #3366ff;"><strong> click here for an up to the minute count)</strong></span></a></span></p>
<p><strong></strong></p>
<p class="MsoNormal"><span style="color: #000000;"><span style="font-weight: normal;">At the start of 2008 Twitter had only around <strong>500,000 monthly visitors</strong></span></span></p>
<p class="MsoNormal"><span style="color: #000000;"><span style="font-weight: normal;">Growth rate for Twitter was 752%, for a total of <strong>4.43 million unique visitors in December 2008 </strong> </span></span><a href="http://Mashable/Compete, Jan 9, 2009"><span style="color: #000000;"><span style="color: #3366ff;">Source</span></span></a></p>
<p> </p>
<p><strong><span style="color: #0000ff;"><a rel="attachment wp-att-358" href="http://thinktankmedia.com.au/blog/interesting-web20-stats-2009/twitter/"><img class="alignleft size-medium wp-image-358" title="twitter" src="http://www.letsrefresh.com.au/blog/wp-content/uploads/2009/05/twitter-300x110.jpg" alt="twitter" width="300" height="110" /></a><br />
</span></strong></p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">Twitter.com is a <strong>top 500 site</strong> that reaches over 4.1 million U.S. monthly people. The site attracts a more educated, slightly more female than male, young adult audience. <a href="http://www.quantcast.com/twitter.com#summary">Quantcast, March</a></p>
<p class="MsoNormal">Twitter is receiving <strong>8million </strong>unique visitors in the month of March 2009.<a href="http://www.socialtimes.com/2009/03/twitter-us-growth/">Compete (via Nick) March 10</a></p>
<p class="MsoNormal"> Melbourne’s top<a href="http://twittercounter.com/pages/country?time_zone=Melbourne"> <span style="color: #3366ff;"><strong>100 twitter users</strong></span></a></p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<h1><strong><span style="color: #0000ff;">Facebook</span></strong></h1>
<p><strong><span style="color: #0000ff;"><br />
</span></strong></p>
<p><strong><span style="color: #0000ff;"><a rel="attachment wp-att-207" href="http://thinktankmedia.com.au/blog/is-facebook-for-small-business/facebook/"><img class="alignleft size-full wp-image-207" title="facebook" src="http://thinktankmedia.com.au/blog/wp-content/uploads/facebook.jpg" alt="facebook" width="150" height="56" /></a><br />
</span></strong></p>
<p class="MsoNormal"> </p>
<ul>
<li>More than <strong>200 million</strong> active users</li>
</ul>
<ul>
<li>More than <strong>100 million users</strong> log on to Facebook at least once each day</li>
</ul>
<ul>
<li>More than two-thirds of Facebook users are outside of college</li>
</ul>
<ul>
<li>The fastest growing demographic is those <strong>35 years old and older</strong></li>
</ul>
<ul>
<li>More than <strong>20 million users</strong> update their statuses at least once each day</li>
</ul>
<ul>
<li>More than <strong>1 billion pieces of content</strong> (web links, news stories, blog posts, notes, photos, etc.) shared each week</li>
</ul>
<ul>
<li>There are more than 30 million active users currently accessing Facebook through their mobile devices.</li>
</ul>
<ul>
<li><a href="http://www.facebook.com/press/info.php?statistics">http://www.facebook.com/press/info.php?statistics</a></li>
</ul>
<ul>
<li>Inside Facebook says: “the number of Americans over 35, 45, and 55 on Facebook is growing fast. In the last 60 days alone, the number of people over 35 has nearly doubled. Developers and marketers may want to think about how to serve this group of new users.” <a href="http://www.insidefacebook.com/2009/03/25/number-of-us-facebook-users-over-35-nearly-doubles-in-last-60-days/">Inside Facebook</a>, March</li>
</ul>
<ul>
<li><strong>“Women over 55 remain the fastest growing group, and growth among the teen and college-age set has been relatively paltry.</strong> In absolute numbers there are now even slightly more members between the ages of 45 and 65 than there are 13-to 17-year-olds.” <a href="http://blog.wired.com/business/2009/03/facebook-isyour.html">Wired Magazine, March</a>.</li>
</ul>
<p><strong></strong></p>
<p class="MsoNormal"><strong></strong></p>
<p class="MsoNormal"> </p>
<h1><strong><span style="color: #0000ff;">YouTube</span></strong></h1>
<p><strong><span style="color: #0000ff;"><a rel="attachment wp-att-359" href="http://thinktankmedia.com.au/blog/interesting-web20-stats-2009/youtube-logo/"><img class="alignleft size-full wp-image-359" title="youtube-logo" src="http://thinktankmedia.com.au/blog/wp-content/uploads/youtube-logo.jpg" alt="youtube-logo" width="150" height="106" /></a><br />
</span></strong></p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">You tube nears <strong>5 billion views</strong> <a href="http://newteevee.com/2008/09/10/comscore-youtube-nears-5-billion-views/">Source</a></p>
<p class="MsoNormal"> Average internet users watch <strong>2 </strong><strong>YouTube videos a day</strong></p>
<p class="MsoNormal">The average video length, according to <a href="http://comScore.com">comScore.com</a>, was 2.7 minutes.</p>
<p class="MsoNormal"><a href="http://www.youtube.com/blog?entry=IRJjhiDz6RU">YouTube Insight</a>, a <strong>free tool</strong> that enables anyone with a YouTube account to view detailed statistics about the videos that they upload to the site. </p>
<p class="MsoNormal"><a href="http://www.youtube.com/watch?v=9z0h1NNk1Ik"><span style="color: #ff0000;"><strong>One of the most watched videos on youtube in 2009 &#8211; set to break youtube records! </strong></span></a><strong></strong></p>
<p class="MsoNormal"><strong>T</strong><strong>his illustrates how web clips are mixing with TV shows and bringing in a bigger audience.</strong><span class="MsoHyperlink"> </span></p>
<p class="MsoNormal"> </p>
<h1><span style="color: #0000ff;">Mobile usage</span></h1>
<p><span style="color: #0000ff;"><img class="alignleft size-full wp-image-360" title="connect-i-phone" src="http://thinktankmedia.com.au/blog/wp-content/uploads/connect-i-phone.jpg" alt="connect-i-phone" width="150" height="113" /></span></p>
<p class="MsoNormal"><strong>63 million</strong> on mobile internet daily</p>
<p class="MsoNormal">Significant growth in the numbers of people accessing the internet from their mobile phones vs. a year ago. The company says that today there are just over 63 million mobile web users in the US and 35 percent of them are online via their handset daily. <a href="http://searchengineland.com/comscore-63-million-on-mobile-internet-35-percent-using-it-daily-16949">Source.</a></p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"><strong>I trust your mind had been sparking off like a new years eve fireworks show! Here are the numbers, now where are you seeing the opportunities within your own business? <img src='http://thinktankmedia.com.au/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </strong></p>
<p class="MsoNormal"> </p>
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		<title>What is a blog?</title>
		<link>http://thinktankmedia.com.au/blog/what-is-a-blog/</link>
		<comments>http://thinktankmedia.com.au/blog/what-is-a-blog/#comments</comments>
		<pubDate>Sun, 01 Mar 2009 15:00:45 +0000</pubDate>
		<dc:creator>Sam Mutimer</dc:creator>
				<category><![CDATA[Blogging for Business]]></category>
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		<guid isPermaLink="false">http://www.letsrefresh.com.au/blog/?p=142</guid>
		<description><![CDATA[        I’m in England right now – God save the Queen…and all that Jazz!  (If you are curious to know why – then click here &#8211; Sam&#8217;s youtube video  ). Any how, I have many friends in the UK that own their own businesses, from small business start ups to companies increasingly expanding. Now, I [...]]]></description>
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<dt class="wp-caption-dt"><a rel="attachment wp-att-144" href="http://www.letsrefresh.com.au/blog/?attachment_id=144"><img class="size-medium wp-image-144" title="What?" src="http://www.letsrefresh.com.au/blog/wp-content/uploads/2009/03/what-confused-280x300.jpg" alt="I don't get it?" width="280" height="300" /></a>     </p>
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<p class="MsoNormal"><strong>I’m in England right now – God save the Queen…and all that Jazz!</strong><span>  </span>(If you are curious to know why – then click here &#8211; <a href="http://www.youtube.com/watch?v=bNVZoJMBj0M">Sam&#8217;s youtube video</a> <span> </span>).</p>
<p class="MsoNormal">Any how, I have many friends in the UK that own their own businesses, from small business start ups to companies increasingly expanding. Now, I must say, if I’m passionate about something and know it works then you can’t shut me up….I’ve been told I can be a little full on at times! FULL ON…come on…..if you’re passionate about something and know it works then <strong>why not share</strong>, especially if you know it’s going to <strong>boost their business and gain them more exposure!</strong></p>
<p class="MsoNormal">Right now,  one of the strategies I am utilising with my clients (to gain exposure and push them up the Google rankings) involves <strong>blogging</strong>. I luuurve da blog – <span>  </span>INNIT! <span> </span>(said in a cockney London accent!).</p>
<p class="MsoNormal"><strong>Why????</strong> Well, I’ll go into that on my next post, yet firstly I’m guessing some of you may not know <strong>what a blog is</strong>, so I will break it down.</p>
<p class="MsoNormal"><strong>What is a business blog?</strong></p>
<p class="MsoNormal">A business blog is also known as a web blog. It’s basically a journal with software that is installed into your computer. <span> </span>It has a content management system (a system where you can control the content) and uses a data base and a scripting language….blah blah. Yet, the main feature of a blog is that <strong>YOU</strong> can contribute messages (posts) into this and have <strong>full control over it</strong>. <strong>POWER TO THE PEOPLE – AKA – WEB 2.0! </strong></p>
<p class="MsoNormal">A blog is like a website yet far more powerful (in my eyes) as it’s interactive and engaging (Web2.0), that’s if your website hasn’t been all web2.0ed up yet!</p>
<p class="MsoNormal">Your business blog is like a diary. It can contain tips about your products, success stories about your clients, quality information about what your target market would like to read, who is in your team (a personal version from the heart..with pictures or video) etc. <span> </span><strong>It’s you – you are your brand! </strong>Remember, you are helping people and engaging them in the conversation, you are giving them previews of what’s new and what’s coming up – there are so many exciting things a business blog can write about. I&#8217;m going to burst! <img src='http://thinktankmedia.com.au/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p class="MsoNormal"><strong>So why blog?</strong></p>
<p class="MsoNormal">As mentioned above, a lot of my friends run businesses, and the usual questions they ask <span> </span>me are :  <strong>“what shall I do to increase traffic to my business web site” </strong>and<span>  </span>“<strong>what shall I do to let people know my business exists”</strong> <strong>“how can I sell more <span> </span>and position myself as an expert, whilst banding <span> </span>myself”, </strong>to name just a few!<strong> </strong>My first answer..honestly… <span> </span><strong>START A BLOG!!!!</strong></p>
<p class="MsoNormal">So, why am I so aweeeeeeeeeeeeeeee<span>  </span>about<span>  </span>blogging?</p>
<p class="MsoNormal">Ok, think about a normal website for a sec, (static website) that has not been web2.0ed up…by us  :-) ! It’s pretty much like a brochure, wouldn’t you agree? So many websites we upgrade are like printed brochures in an online form (web 1.0). <strong>BORING!</strong> There are usually a few pages that describe what the business does, how they do it and their vision/mission along with the services they provide. The language is usually in marketing speak; you know the ones, right? Can I be honest and straight to the point?  People get bored and distracted by this; they&#8217;re more interested in <strong>how you can help them</strong> (what’s in it for them), <strong>how can you relieve their pain! Or fulfil their pleasure!</strong></p>
<p class="MsoNormal">Think about this..then read our <strong>“Why blog?”</strong> and <strong>“How to blog for business success” in the next coming blog posts &#8211; </strong>be sure to subscribe so you don&#8217;t miss out!</p>
<p class="MsoNormal">If you have any questions or comments feel free to leave comments below <strong>(you can leave comments by clicking the comments link under the tweet this link)</strong> – I can assure you I will get back to you in the shake of a lambs tail …or something like that!<span>  </span>(Also share this on facebook and/or tweet it) <span> </span>if you believe it’s a great post using the buttons below!) I will be tracking these!  :-) Whoop whoop!</p>
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