Comments on: Sportsnet Holidays innovative staff recruitment strategy

By: Sam Mutimer

Sam Mutimer — Wed, 14 Oct 2009 10:29:16 +0000

Wow, thanks guys for taking the time to comment. You all raise valid points here. It’s an exciting time for business right now, and it’s so refreshing to see companies taking it to a whole new level.

If you happen to stumble across any other small businesses using the space well then I’d love to know.

Thanks Tim – I’m keen to catch up with you when you get here.

By: Tim Butcher

Tim Butcher — Wed, 14 Oct 2009 09:41:29 +0000

I like your 4 points Sammy. And I agree that there are more. We’re currently doing some research on just this, so when I get to Melbourne, we’ll sit and chat about it.

Seeing how social nets are enabling business growth is very interesting. There’s certainly nothing new about it. Clustering has enabled small businesses to not just grow, but be come market leaders – think Silicon Valley and the Italian shoe industry. What is exciting about it is how people like yourself are crossing different virtual social groups to accelerate that growth and increase business reach.

If any of your readers/clients/etc are interested in our social network research, they can tweet me @tim_butcher

By: Matt Bannon

Matt Bannon — Wed, 14 Oct 2009 07:55:25 +0000

I’m pretty much going to echo George here, but It’s a brilliant use of social media, and it shows that the company knows what’s current, and how to use it.

Great way to express the attitude of the company and workers, as well as showing what they need.

I actually got a really good vibe about Sportsnet Holidays and forwarded this onto a friend!

By: George Hall

George Hall — Wed, 14 Oct 2009 06:56:32 +0000

It’s the versatility of social media and how it can be used.

Recruitment, promotion, information, feedback…social media covers the lot almost. That’s probably one of the best innovations of the space right there. You can get your message out and enable people to know who you are and your values…and it’s a space where you have to be accountable for those values.

Done right, it’s a great way to do business.

It’s also fun, because you can come up with creative ways of doing things like the video above. I love that gong.

Above all else, social media is a game-changer.

By: Andrew

Andrew — Wed, 14 Oct 2009 00:48:37 +0000

Great way to use social media.
I think that the viral aspect of a YouTube video would be a lot greater than an ad in the local news paper to. – thus getting more exposure for less money.

By: Firas Steitiyeh

Firas Steitiyeh — Tue, 13 Oct 2009 21:09:50 +0000

As you mentioned Social media is a very active and critical customer care and feedback channel! not everyone could create presence on social media networks. If I am on social media I have to be 100% transparent and have nothing to hide from my clients/customers! Social Media makes all corporates Transparent!

If you hear a lot about a certain business on social media, then they have nothing to hide and I think you can trust them! If you felt that they have limited or no presence then a HUGE “?” should be place over their heads!

Well said Sam!

Best,
Steit